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Bokadirekt in numbers

Connecting thousands of businesses and millions of users across multiple industries.

People using Bokadirekt monthly
Businesses trusting Bokadirekt
Industries we empower

Our vision

Every health and beauty booking in Sweden to be discovered, booked and paid for on Bokadirekt

What we do

We are a SaaS-enabled company offering industry-leading software solutions for businesses and customers primarily in the health and beauty sector.

We are proud to be Sweden's largest app and marketplace for bookings with over 14,000 affiliated specialists nationwide. We make almost all of Sweden's salons and clinics bookable in one place. For example, hairdressers, massage therapists, pedicurists, beauty salons, chiropractors, and much more.

On Bokadirekt.se, you as a consumer can search for, book, and pay for treatments and services with just a few clicks. Every month, 2.5 million consumers visit bokadirekt.se, and 2 million bookings are made via our website and app.

Who we are

We’re a diverse team of 100+ employees with support agents, developers, marketers, and industry experts, all passionate about health and beauty. Our mission is simple: to make life easier for our users and merchants.

We believe in a flat organization where everyone’s voice matters. Performance is key, but well-being comes first.
We care for each other, collaborate closely, and create an environment where everyone can grow.

Want to know more? Connect with us!

How we do it

We work in teams divided into three main business areas: SaaS, Marketplace and Payments. As a frontrunner in the digitalization of the health and beauty sector we are passionate about creating new ideas and transforming them into services to help merchants save time and money, fill empty seats and making bookings a joy for consumers.

Where we do it

With dynamic offices in both central Stockholm and the vibrant city of Luleå, we're perfectly positioned to serve our merchants and connect with talents across Sweden.

Two locations, one unified mission!

What we believe in

  • Collaboration

    We believe that great things happen when people work together.

    At Bokadirekt, we encourage open communication, cross-team projects, and a culture where every idea is heard. Collaboration helps us build smarter solutions, and have more fun while doing it.

  • Community

    We’re more than a workplace, we’re a community. 

    Whether it’s after-work hangouts, kickoff's, or celebrating milestones together, we believe that strong relationships create a better company. We care about each other and about making a positive impact in our industry.

  • Engagement

    Passion drives everything we do.

    From improving our platform to helping thousands of businesses grow, we’re dedicated to making every booking experience seamless. Our engagement comes from genuine enthusiasm, for our work, our users, and each other.

Our jobs

All jobs

Benefits

  • Wellness allowance

    It's good to be moving, so we give you a generous allowance for your wellness activities.

  • Free massage

    Soften up those shoulders with monthly free massage at the office.

  • Occupational pension

    Don't worry about your pension today, we'll make sure to build that savings account for the future you.

  • Kickoffs & events

    We host kickoffs and engaging events to strengthen our community and create valuable opportunities for colleagues to socialize and connect.

About Bokadirekt

We are a SaaS-enabled company offering industry leading software for companies and customers primarily within health and beauty. 

We are proud to be Sweden's largest app and marketplace for bookings with over 14,000 affiliated specialists nationwide. We make almost all of Sweden's salons and clinics bookable in one place. For example, hairdressers, masseuses, pedicurists, beauty salons, chiropractors, and much more.

On Bokadirekt.se, you as a consumer can search for, book, and pay for treatments and services with just a few clicks. Every month, 5 million consumers visit bokadirekt.se, and 2 million bookings are made via our website and app.

Founded in 2009
Coworkers 110
Turnover 200 MSEK

Already working at Bokadirekt?

Let’s recruit together and find your next colleague.

@bokadirekt.se